Do You Want to Get Top Dollar or Sell Fast?

Is it possible to sell fast and for top dollar? I don’t think so, and there are a few reasons why.

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Today, I want to talk about getting top dollar versus selling fast. Everybody I speak to would really like to do both of those things if they could, but they are actually mutually exclusive goals.

Somebody who wants to get top dollar has to expose their property to as many buyers as possible, which takes some time. When you want to sell fast, you have to build in a discount in the price. If you want a quick closing, the buyer needs an incentive in order to do so.

Top dollar is something that you get when you put your house on the retail market and list it on the MLS. You will probably have open houses, agents calling you to show the home, and appointment after appointment. If the pricing is correct, you may get multiple offers and drive up the price.

 

If you want to sell fast, you need to discount the property in order to incentivize buyers.

 

That said, you’re still going to have to go through the three-, six-, or 12-month process that it takes to sell to a retail buyer with mortgage commitments, inspections, and other contingencies.

When you sell fast, you need a requisite discount to incentivize buyers to close quickly. In order to do that, they typically have to buy with cash and without contingencies, which is what I do.

Most people would love to sell fast and get top dollar, but it’s very difficult to succeed at that. In fact, it’s virtually impossible.

The question then becomes what is more important to you: getting top dollar or selling fast?

In most cases, the answer is probably getting top dollar, but that’s not true for everybody.

If you need to sell your home quickly or you have any other questions, just give me a call or send me an email. I would be happy to help you!

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